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About Radar

We built the
tool we wanted.

In 2024, our team was a Series A B2B SaaS shipping a developer product to mid-market US accounts. The outbound was strangling us — $42K/year in tools, three researchers, and a 0.6% reply rate. Everyone knew the signals were public. Nobody had a tool that just delivered them.

01 · How we build

Four principles, taped to the wall.

01

Honest before clever.

"Most popular" only if it's actually most popular. No fake urgency in product UI. No "AI" in the marketing unless an agent ran.

02

Compliance-clean by default.

No LinkedIn scraping. Ever. Public sources, with citation URLs on every signal. Audit anything.

03

SMB pricing, not SMB product.

$49 starter. No credit meter. Full feature set on every tier — only volume scales with plan.

04

Time-series over snapshots.

Every account has a 365-day event log. Read the trajectory, not Tuesday's frame. Replay any quarter.

02 · Story

Two years, short version.

Aug · 2024

The frustration.

Our SDR team was paying for ZoomInfo, Apollo, BuiltWith, and three other tools — $42K/year combined — and still spending half the morning building lists. We saw a hire post on Acme's careers page on a Tuesday. By the time we found it manually on Friday, two of our competitors had already booked meetings. The signal was public. We were last to see it.

Nov · 2024

The first hack.

A weekend Python script that diff'd a list of 80 careers pages every night and Slack'd us when new SDR/AE roles appeared. Reply rate doubled in two weeks. We knew there was something there.

Mar · 2025

Public alpha.

22 design-partner customers. We built the signal engine first, the dedupe second, the scoring third. Made every mistake about category positioning. Got lucky on price.

Today · 2026

62 releases, six signal sources, three pilots a week.

Mostly Indian engineering team, mostly SMB customers, mostly mid-market SaaS ICP. We're still small. Still honest about it. Still shipping weekly.

03 · Backed by

Operators who run real outbound.

We deliberately raised less than we could. Operator capital, not platform capital.

◇ Together Fund
Lead · Pre-seed
○ Operators Studio
Angel syndicate
▲ Outbound Angels
22 founders + operators
◆ Solo / GP
Two GTM-focused checks

Want to work with us, talk to us, or break our stuff?

Book a demo