01 ▲▲
Playbook May 02 · 7 min
Triggering off Series B rounds — the four-week window most teams miss.
Series B is when budgets unlock, but the door closes fast. Here's what to send, to whom, in what week.
Rohan Mehta · GTM Lead 02 ●●●
Engineering Apr 24 · 11 min
Dedup at scale: how we collapse five sources of the same hire into one signal.
Inside the agent pipeline that decides whether two events are "the same news" or "two different signals".
Priyanka Gupta · CTO 03 ★
Customer Apr 17 · 6 min
How Cascade booked 22 meetings off M&A signals in 8 weeks.
The acquisition-window play. When parent companies change, tooling reviews open. Here's how one pilot worked.
Ananya Pillai · CS 04 ◯◉
Behind the build Apr 10 · 9 min
Why we don't scrape LinkedIn, even when customers ask.
The hard line. What we do source from public profiles, and what we deliberately don't.
Aditya Tandon · CEO 05 ⌬
Engineering Apr 03 · 14 min
Scrapling + BullMQ + Postgres: how we built the signal pipeline.
The technical post. Six signal sources, one event log, four-minute latency. The stack and the trade-offs.
Saksham Roy · Eng Lead 06 ▣
Playbook Mar 28 · 5 min
The exec-move outbound: 30-day window plays.
New VP Sales = the team is shopping. Here's how to land on the shortlist in week one.
Mira Khan · GTM EMEA